In the digital universe, there are many stars. It’s Firefly’s mission to make your star shine brighter.

“Find what lights you up,
so you can illuminate the world.”

Anthony Baxter – Founder & CEO


Firefly is a mixture of passion, data and creative flair, engaging the top minds in the digital marketing industry to create amazing growth-focused online campaigns for our clients. In an ever-changing industry, we’re all about challenging the status quo in creating services that drive success and build businesses from the ground up.



What works in the digital marketing landscape changes every single day. Because of this, a siloed or narrow approach to digital marketing simply no longer works. Firefly provides a highly agile digital marketing solution, seamlessly integrating digital channels and allowing major flexibility to tweak campaigns for maximum growth rates. Our campaigns are all run by the same team, allowing communication and creative ideas to flow freely.


When we say we love growth, we live and breathe this philosophy, even when it comes to our own business. Firefly has been placed on the Deloitte FAST lists two years running including the FAST 500’s and FAST 50, as well as a number of other prestigious awards.

We’ve currently got 15+ digital marketing weapons (and data nerds) who geek out about results and are passionate about creating results-driven campaigns.

Our unique approach to digital marketing is simple. We provide full, end-to-end agile marketing plans, and then execute them with no hidden fees and full transparency. Our campaigns drive leads and business growth, as they’re carefully crafted to work across multiple towards towards a singular goal.

All of this is backed up with state-of-the-art technology, reporting and regular strategic communication, so our clients always know exactly what’s going on.

Agile – We’re able to adapt to any business, market environment or landscape, no matter how competitive. We draw on a world-class pool of digital expertise when and where you need it.

Scalability – Whether you’re big or small, we’ve got you covered. Your engagement with us is entirely scalable, and we can do as much or as little as you need.

Digital Superstars – Cultivating digital talent is something we pride ourselves on. We challenge our team constantly with new problems and exciting goals to strive towards, meaning they’re always at the top of their game.

Cost Effective – For one monthly fee, you are able to draw on countless digital specialists. The FTE equivalent would be considerately more expensive in-house.

Firefly is your dedicated team of digital strategists, social media experts, growth hackers, Google specialists, designers, coders, developers and more…


When you engage with Firefly, you are plugging your business into years and years of passion, experience and technology testing, with some of the best digital marketing minds in the country backing you in reaching your goals.

To build an internal digital marketing team and train them to the same level, this would cost in excess of $500,000 per year plus overheads, based on five specialist salaries and training.

Our clients choose us to be an extension of their business, and love having all their digital marketing needs covered by a single fixed monthly fee. This works out to be a fraction of that cost, saving you the headaches from recruiting and hiring, management and training.


Firefly’s vision can be summed up in a sentence. “Create more opportunity and business growth for the global business community and be known as a world leader in digital marketing.” And we won’t stop until we get there.

We’ve helped hundreds of businesses shine their light brighter in the digital space in New Zealand, Australia, and the UK.  We’re ready to help light up the world and help your business too.

Contact us today and see how the Firefly team can help accelerate your business growth.


“To help ambitious organisations and people navigate a noisy and crowded digital landscape, empowering them through education and cost effective digital marketing to achieve their goals. Firefly wants to make a real contribution to the world.”


Make the customer say “WOW”!
We hustle
Complete openness
Think differently and innovate
Don’t be a dick
Why so serious? 🙂
Own your growth

How can we help?



0800 448 971
Auckland Office: 09 390 1421
Sydney Office: 02 8083 9518
Auckland Office:
BizDojo, Level 3, Partners Life House 33-45 Hurstmere Rd,
Takapuna, 0622, Auckland, New Zealand
Sydney Office:
WOTSO WorkSpace, 9-13 Bronte Rd, Bondi Junction NSW 2022, Australia
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